{"product_id":"the-verse-by-the-side-of-the-road-rowsome","title":"The Verse by the Side of the Road - Rowsome","description":"\u003cp\u003e\u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003cem\u003eHardback - The Verse by the Side of the Road tells the fascinating story of Burma-Shave's iconic roadside signs and memorable jingles that captivated American travelers for decades. This engaging book explores how a small shaving cream company transformed advertising through clever, poetic verses displayed along highways, creating a cultural phenomenon that delighted generations. Perfect for history enthusiasts, advertising buffs, and anyone nostalgic for Americana, this print edition captures the creativity and charm of one of the most innovative marketing campaigns in American history. Discover how simple rhymes and witty wordplay turned a product into a beloved national treasure.\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Hallelujah Crafts and Books","offers":[{"title":"Default Title","offer_id":45848587698259,"sku":null,"price":5.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0695\/8563\/3363\/files\/il_1080xN.7029632794_hytj-1909861462.jpg?v=1784642778","url":"https:\/\/hallelujahcraftsandbooks.com\/fr\/products\/the-verse-by-the-side-of-the-road-rowsome","provider":"Hallelujah Crafts and Books","version":"1.0","type":"link"}